Beats | Neymar

Adapt to anything

Project overview

Bastian LDN collaborated with Beats to launch the Neymar JR 10 Custom Edition. This special edition celebrates Neymar JR's 27th birthday and draws inspiration from the graffiti-style art of São Paulo's streets, his hometown. It pays tribute to his iconic "Shhh..." tattoo, symbolizing Neymar's remarkable ability to transcend distractions, silence critics, and stay true to himself. With top-tier Adaptive Noise Canceling, the Studio 3 headphones mirror Neymar's capacity to rise above the noise and adapt to anything.

Service

Creative direction
Copywriting
Art direction

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